We have developed our own unique approaches for creating AR and VR projects.
Arguably the most effective way to show off cool 3D content on a smartphone, we find creative and unique ways of using image trackers to augment content with the real world. This could be a object popping up on a stage, or an entire view coming to life through a digital window.
Audiences can’t be expected to own all the necessary equipment to experience some of the best VR and AR content. That’s why we are always prepared to develop long-running, automated and robust installation-based experiences for public spaces.
When interactivity becomes the central aspect of the experience, arguably it has become gamified. This can range from giving the user ultimate control – able to interact with anything in the scene – or providing them with a narrow, story-driven set of instructions.
Why would you want to make a VR experience that works right in the web browser? Just like apps for Google Cardboard, you don’t need expensive VR equipment – but taking that a step further, you don’t even need to download an app; just visit the URL and put your headset on.
We specialise in utilising different methods of 3D scanning to capture real-world subjects as volumetric data. This is far more versatile and useful than capturing subjects with an ordinary camera, as it preserves 3D information from the real world which can be translated to VR and AR.
Our experience of compositing live-action footage in the television industry has given us the ability to composite material into realtime VR and AR scenes. This is more flexible, interactive and higher quality than simply shooting 360 video.